She’s the First launched on November 1, 2009 as a simple YouTube video. Tammy Tibbetts' idea was to use social media to inspire and motivate their generation to support girls' education—and when she took that idea to Facebook, Christen Brandt immediately messaged her to get it started. They share their story and insights in Impact: A Step-by-Step Plan to Create the World You Want to Live In, a book that donates its proceeds to She’s the First.
