Where it all started.
In 2010, a sophomore soccer player at the University of Notre Dame, named Lindsay Brown, had an idea to organize a bake sale for STF. She asked her teammates to help her, with the goal of raising enough money to send a girl to school in Nepal. Her bright idea: Use food coloring as the magical ingredient to catch students' attention. It worked! These "tie-dye" cupcakes sold out, and Lindsay's team ended up supporting three girls in Nepal!
Afterwards, once She's the First shared pictures of Lindsay's cupcakes on social media, tie-dye cupcake bake sales for girls' education were soon sweeping the nation. In 2011, we declared the first Tie-Dye Cupcake Bake-Off, and our community has been growing ever since.